After registering on Barb.pro, the profile of the master and organization appears in the ads of his city:
The order in which profiles appear on all Barb listings is automatically determined based on the following factors:
For each item below, the system gives the profile a certain number of points. The more points, the higher the profile is in the listing.
The following nuances of filling out the profile affect the ranking:
1. The quality of the organization's logo / master's profile photo
The organization needs to upload a recognizable logo by which customers can recognize the entrance to the salon when they see a sign on the street.
The master needs to upload a clear portrait photo, by which the client will be able to recognize the master at the first meeting.
Not allowed:
2. Portfolio content, cabinet photos
Photos of work should reflect the essence of the procedure (for example, a process or before and after photo).
Photos of the interior of cabinet should be related to the services and procedures provided by the organization or master (no need to add, for example, a photo of a chandelier or an aquarium from the salon).
3. Price list content
Ranking is affected by:
4. Separate main procedure pages
In addition to price lists, masters and organizations can add separate procedure pages (no limit). The presence of procedures pages with detailed descriptions and photos also affects the ranking in the catalog.
5. Special offers available
The most attractive special offers not only improve rankings, but also get into the daily mailing list of Barb.pro subscribers.
Special offers attractiveness factors:
Read more about how to attract more customers with promotions, read here.
6. Discount with promo code “Barb”
Barb helps thousands of beauty professionals and organizations around the world find new clients. We want beauty professionals and organizations to know about this. Therefore, all profiles that have an activated discount using the “Barb” promo code are shown in the catalog above.
Beauty masters and organizations independently determine the size of the discount.
7. Contacts, links to social networks.
Indicate all reception addresses, contact numbers and the possibility of communication through messengers. Add links to active social networks. These data inspire more confidence in the profile of masters and organizations, so we rank them higher
8. For organizations - adding specialists
It is important for clients to know who works in the salon or medical center - what education and experience the specialists have, how many years they have been working in this field.
That's why, we give additional points to organizations that add their specialists to the profile.
There are two ways to add specialists:
- the master is added to Barb.pro on his own and indicates in the profile the organization in which he works - his profile will be pulled up to the organization's page automatically;
- the organization adds the masters itself through the "Specialists" form in their account.
When filling out your profile, pay attention to the moderator's comments - these are tips on how to improve your profile and rise above in the Barb.pro catalog.
It is important for us that each client can get feedback as quickly as possible from the master or the organization that interested him. This is possible only if the owners of profiles regularly log into their account on Barb.pro - respond to client messages, react to reviews, update information about yourself.
Profiles, the owners of which do not enter the account, lose positions in the catalog and are ranked lower.
To regularly raise your profile higher, check daily for messages from clients in your account, respond to messages and reviews.
Install BarbMessenger so you don't miss new messages:
Most of the clients who found a master or organization on Barb.pro come back to leave a review. Hundreds of reviews are added daily, 95% of which are positive. All reviews are moderated, .
Recent positive reviews show that the master or organization is liked by clients. We show such profiles above to satisfy even more clients.
To raise your profile regularly, encourage clients to add new reviews.
The place of the profile in the Barb.pro catalog is affected by the type of account - Max, Pro, Edu, Free.
Max-accounts are displayed first in the listings of specializations and in the listings of all services that are marked in their price lists or added on separate pages.
Pro-accounts are displayed in the listings of specializations after Max-accounts. If there are no Max accounts in the listing, Pro accounts are displayed first.
Edu accounts are displayed first in the educational section (Max and Pro tariff plans do not work there).
Also, masters and organizations have the opportunity to raise their profile higher in any category of services using the VIP option.
Free accounts are displayed in all listings after Max, Pro and Edu accounts.
You can find out more about tariff plans here.
Profiles of masters and salons are ranked in categories on the same terms. Profiles with the same tariffs compete with each other and ranked according to Ranking Policy.
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* If several specializations are selected, the profile is displayed in all the marked headings